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Messenger Partner Program Marketing Lead

Menlo Park, CA | Contract

Post Date: 06/21/2017 Job ID: 19951 Industry: Other Area(s)

 

 

Job Title: Messenger Partner Program Marketing Lead

Duties: Responsibility for Marketing Lead:

 

Drive on-going engagement with business marketing team to understand product positioning, target audience and regular product updates.

Design partner engagement model and communication plan to acquire, enable and grow partners Design and launch the completely newly program

Communication strategy for developers across three pillars- Bot developers, Customer Care developer and Ad tech.  This will also include branding and program positioning as well Website design and coordination with stakeholders Sales and Marketing collaterals incl welcome kit Training material

Business

Events including launch event and roundtable as needed Webinar for scale reach Online training Continuous refinement in program positioning, offering and communication including email, community, web, physical and digital events etc

 

Skills:

Bachelors degree, MBA preferred

5-7 years of experience in marketing, strategic consulting and/or advertising working with global brands or agencies Cross-functional, project management, leadership skills and the ability to influence across all levels of the organization

Hands on experience with event management, building training content and building digital campaign

 

Education:

Bachelors degree, MBA preferred

 

 
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