Brand Marketing Manager

San Francisco, CA 94105

Posted: 10/29/2018 Employment Type: Contract Industry: Marketing, Program- Project Manager Job Number: 23148


  • ? Plan and lead successful consumer marketing campaigns for global brand  team in partnership with product, design, communications, partnerships, and other teams.

    ? Lead and manage the efforts of internal cross-functional teams — including Product, Partnerships, Research, PR and Creative — and external agencies to ensure quality, on-time delivery of marketing programs and assets across multiple channels.
    ? Coordinate with global marketing teams and external agencies to deliver insights that can drive creative development for global brand campaigns.
    ? Leverage quantitative and qualitative insights from research and analysis to influence product strategy and inform go-to-market plans. Work with internal analytics team to understand and evaluate campaign performance.
    ? Tackle complex problems with a strategic mindset and create thoughtful recommendations and action plans for solving those problems.
    ? Demonstrate a strong understanding of the broader  ecosystem and competitive landscape.

    ? Oversee development and launch of website.


  • ? 6+ years of consumer marketing experience preferably in a youth-oriented digital brand with directly transferable experience (media, tech company, entertainment, consumer retail).
    ? Interest in  youth  culture and how teens are consuming media and entertainment and technology.

    ? Experience launching and managing complex web based projects and sites.
    ? Experience thinking both creatively and strategically with a results-oriented mindset.
    ? Communication skills: communicating to internal executive and product teams, as well as communications for consumer-facing audiences.
    ? Knowledgeable in brand marketing and understanding how brands interact with consumers in culture-specific contexts.
    ? Demonstrated skills on both strategic and tactical levels

Education:: Bachelors degree.
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