Digital Marketing Associate

Menlo Park, CA 94025

Posted: 06/18/2019 Employment Type: Contract Industry: Marketing Job Number: 24579

Job Title: Digital Marketing Associate

Duties:

Overview

The Global Channel Solutions (GCS) team is looking for a Digital Marketing Associate who is passionate about online marketing, analytics, and driving measurable results.

 

The ideal candidate will have a data-driven approach to problem solving with hands-on experience of running multi-channel digital marketing campaigns (e.g. paid search, SEO, email, paid social, social).

 

This position will be based in Menlo Park, CA.

 

Responsibilities
  • Assist, build and execute innovative and effective multi-channel digital marketing programs that support the business objectives and key marketing priorities.
  • Measure, report and analyze the performance of digital marketing campaigns across channels and assess against goals (ROI and KPIs); optimize key metrics across the campaign lifecycle.
  • Contribute and influence the innovation roadmap for digital channel technologies, functionality, and platforms that deliver against the overall business objectives and strategies.
  • Innovate and implement test and learn strategies throughout the funnel.
  • Work across Global Channel Solution teams, depending on project needs.
  • Own, develop, and grow XFN relations within the org across product, marketing, analytic and operation teams.

 

Skills:

Minimum Qualifications
  • BA/BS degree in business, marketing, economics, or any field that relates to the role
  • 3+ years of experience using excel for reporting and analysis
  • 2+ years of experience of managing at least one digital marketing channel: email, paid media, social media, search, etc
  • Strong business acumen and quantitative analytical skills.
  • Ability to manage and prioritize multiple projects simultaneously
  • Efficient and organized with excruciating attention to detail
  • Process-oriented and excellent communication skills (written and verbal)
  • Self-motivated with the ability to work independently and on multiple initiatives in a fast-paced, constantly changing environment

 

Preferred Qualifications
  • Advanced degree in related field
  • Basic SQL Skills – Joins, Where clauses, and temp tables
  • Ability to own cross functional relationships

 

Education: BA/BS degree in business, marketing, economics, or any field that relates to the role

Krista Stillmunkes

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