Crystal Equation
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https://www.crystalequation.com
https://www.crystalequation.com
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Product Marketing Manager IV
311 Airport Blvd Burlingame, CA 94010 US
Posted: 04/29/2024
2024-04-29
2024-07-11
Job Number: 39066
Job Description
Product Marketing Manager IV
Summary:
We are on a mission to build the next computing platform centered around people. We continue to push the state-of-the-art with groundbreaking research into emerging technologies, software, and hardware that will help bring this vision to life.
We're looking for a product marketing to support the expansion of our VR/MR digital products, such as gift cards, code-to-content, and subscription cards. This role will be pivotal in collaborating with cross-functional teams to define requirements and streamline workflows, ensuring seamless digital product expansion through sales channels. You'll work closely with teams including PM, engineering, tax, accounting, and legal to optimize both commercial and back-end processes for efficient growth.
Responsibilities:
THE PROMISES WE MAKE:
At Crystal Equation, we empower people and advance technology initiatives by building trust. Your recruiter will prep you for the interview, obtain feedback, guide you through any necessary paperwork and provide everything you need for a successful start. We will serve to empower you along the way and provide the path for your professional journey.
Summary:
We are on a mission to build the next computing platform centered around people. We continue to push the state-of-the-art with groundbreaking research into emerging technologies, software, and hardware that will help bring this vision to life.
We're looking for a product marketing to support the expansion of our VR/MR digital products, such as gift cards, code-to-content, and subscription cards. This role will be pivotal in collaborating with cross-functional teams to define requirements and streamline workflows, ensuring seamless digital product expansion through sales channels. You'll work closely with teams including PM, engineering, tax, accounting, and legal to optimize both commercial and back-end processes for efficient growth.
Responsibilities:
- Manage cross-functional workflows to scale our digital products via sales channels.
- Establish and communicate durable processes to streamline roles and responsibilities, enabling our company's global expansion.
- Collaborate with Product Operations teams (Marcom, Comms, Sales, Data Science, Marketing Insights, Growth) to drive momentum in the VR/MR category.
- Lead cross-functional teams in executing digital product launches.
- Work with insights to develop consumer-centric strategies and programs.
- Collaborate with sales on category analysis, presentation materials, and creative assets for product launches.
- 5+ years experience in a Marketing / Sales / Strategy role, e.g. Product Marketing, Product Management, Category Management, Brand Management
- Combination of strategic product marketing experience and hands-on tactical execution
- Experience with consumer / customer research and proficiency in using data and insights to inform product and GTM/ in-market strategy
- Experience working in a cross-functional capacity within a fast-paced, changing environment
- Experience delivering product launch results with internal and external partners including Production, Brand, Sales and PR
- Experience and/or domain knowledge in VR, video games, gift cards, mobile devices, and/or hardware/software platforms.
- Marketing experience in consumer hardware, software products and electronics
- Experience and/or domain knowledge in AR, VR, MR, smart home, wearable devices, mobile devices, and/or hardware/software platforms
- BA/BS degree in marketing, business, product development, or related field
THE PROMISES WE MAKE:
At Crystal Equation, we empower people and advance technology initiatives by building trust. Your recruiter will prep you for the interview, obtain feedback, guide you through any necessary paperwork and provide everything you need for a successful start. We will serve to empower you along the way and provide the path for your professional journey.
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