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Product Marketing Manager IV
Remote
Summary:
The main function of marketing manager is to run marketing activities by researching and developing marketing opportunities and plans; implementing sales plans and managing marketing staff.
The Product Marketing Manager will be responsible for driving market requirements and go-to-market plans for our solutions across our advertiser interfaces for all advertisers using our platform. This includes assessing market needs, conducting research to influence new product development, evaluating approaches to mitigate product risks, owning go-to-market strategy and identifying opportunities to improve existing products. The ideal candidate will have demonstrated skills in cross-functional collaboration, analytical, and communication skills, as well as the capability to manage multiple concurrent projects and navigate ambiguity.
Responsibilities:
Skills:
Qualifications:
Pay range is $108 - $113 per hour with full benefits available, including paid time off, medical/dental/vision/life insurance, 401K, parental leave, and more. Our compensation reflects the cost of labor across several US geographic markets. Pay is based on several factors including market location and may vary depending on job-related knowledge, skills, and experience.
THE PROMISES WE MAKE:
At Crystal Equation, we empower people and advance technology initiatives by building trust. Your recruiter will prep you for the interview, obtain feedback, guide you through any necessary paperwork and provide everything you need for a successful start. We will serve to empower you along the way and provide the path for your professional journey.
For more information regarding our Privacy Policy, please visit crystalequation.com/privacy.
Product Marketing Manager IV
Posted: 04/22/2025
2025-04-22
2025-06-15
Job Number: 40600
Job Description
Product Marketing Manager IV
Remote
Summary:
The main function of marketing manager is to run marketing activities by researching and developing marketing opportunities and plans; implementing sales plans and managing marketing staff.
The Product Marketing Manager will be responsible for driving market requirements and go-to-market plans for our solutions across our advertiser interfaces for all advertisers using our platform. This includes assessing market needs, conducting research to influence new product development, evaluating approaches to mitigate product risks, owning go-to-market strategy and identifying opportunities to improve existing products. The ideal candidate will have demonstrated skills in cross-functional collaboration, analytical, and communication skills, as well as the capability to manage multiple concurrent projects and navigate ambiguity.
Responsibilities:
- Accomplishes marketing human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling and coaching employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures.
- Achieves marketing operational objectives by contributing marketing information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change.
- Meets marketing financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
- Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
- Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.
- Provides information by collecting, analyzing, and summarizing data and trends.
- Accomplishes marketing and organization mission by completing related results as needed.
Skills:
- Verbal and written communication skills, multi-tasking, customer service skills and interpersonal skills.
- Ability to work independently and manage one’s time.
- Ability to keep information organized and confidential.
- Previous experience with computer applications, such as Microsoft Word, Excel and PowerPoint.
Qualifications:
- 8+ years professional experience in technology or internet technology, strategic marketing, product management, or management consulting
- Experience leading cross-functional teams through influence and driving resolution in the context of competing perspectives
- Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues
- Organizational and people skills and experience setting priorities, problem-solving, multitasking and working independently in a dynamic, rapidly changing workplace
- Communication experience that is effective with technical, business, and external stakeholders
- Bachelor’s Degree in marketing, communications, or journalism.
Pay range is $108 - $113 per hour with full benefits available, including paid time off, medical/dental/vision/life insurance, 401K, parental leave, and more. Our compensation reflects the cost of labor across several US geographic markets. Pay is based on several factors including market location and may vary depending on job-related knowledge, skills, and experience.
THE PROMISES WE MAKE:
At Crystal Equation, we empower people and advance technology initiatives by building trust. Your recruiter will prep you for the interview, obtain feedback, guide you through any necessary paperwork and provide everything you need for a successful start. We will serve to empower you along the way and provide the path for your professional journey.
For more information regarding our Privacy Policy, please visit crystalequation.com/privacy.